Most “we buy houses” companies in California offer between 65% and 80% of a home’s after-repair value (ARV), minus estimated repair costs. That gap from full market price exists because the buyer absorbs the renovation risk, carrying costs, and resale uncertainty that a traditional sale puts on you and the market. Whether that trade-off makes sense depends on your specific situation — and I’m going to show you the full math.
I’ve been buying homes across Southern California for years. I’ve made offers on everything from move-in-ready Pomona bungalows to fire-damaged properties in San Bernardino that needed complete gut renovations. The formula I use is the same every time — and I think you deserve to understand it before you decide whether to call me or anyone else.
What Is ARV and Why Does It Matter?
ARV stands for “after-repair value” — what a home would sell for on the open market if it were in fully updated, move-in-ready condition. It’s the starting point for every cash offer calculation.
Here’s a simplified example:
- ARV of your home: $400,000
- Estimated repairs: $50,000 (new roof, HVAC, kitchen, flooring)
- Cash buyer’s target purchase price: $220,000–$260,000
That range looks like a big discount from $400,000. But let’s follow the money.
The Real Cost of Buying, Fixing, and Reselling
When a cash buyer purchases your home, they’re taking on a project. Here’s what eats into that ARV before they see a dollar of profit:
| Cost | Typical Range |
|---|---|
| Repair and renovation | $30,000–$80,000+ |
| Holding costs (loan interest, taxes, insurance, utilities) | $2,000–$4,000/month |
| Resale commissions (buyer’s + listing agent) | 4–5% of ARV |
| Closing costs at resale | 1–2% of ARV |
| Contingency (cost overruns, delays) | 10% of repair budget |
| Profit margin (why the business exists) | 10–15% of ARV |
On a $400,000 ARV home with $50,000 in repairs and a 4-month renovation timeline, a responsible buyer is looking at roughly $90,000–$110,000 in total costs before counting profit. That leaves a purchase price ceiling in the $240,000–$270,000 range.
This isn’t greed. It’s the math that keeps a cash buying operation solvent.
My Honest Pricing Model at SHH Buys Homes
Offer = ARV × 0.70 − Estimated Repairs
That 70% figure isn’t arbitrary — it’s the standard in the industry, often called the “70% rule.” It accounts for the costs above and leaves a reasonable margin. On a cleaner home with cosmetic-only repairs, I’ll push closer to 75–80%. On a home with major structural issues, foundation problems, or code violations, the offer will be lower because the risk is higher.
Here’s a typical Inland Empire scenario to show the math in action. Say a seller needs to relocate for a new job within three weeks, on a three-bedroom home with an ARV around $520,000 that needs roughly $65,000 in repairs. Running the formula, a cash offer often lands near $300,000. A seller in that position would be smart to call two or three investors — legitimate offers on the same home usually cluster within a narrow range — and a clean transaction like this can close in about 10 days.
What Drives the Offer Up or Down?
Factors that push a cash offer higher:
- Cosmetic-only repairs (paint, flooring, landscaping)
- Strong comparable sales in the immediate neighborhood
- Clear title with no liens or disputes
- Seller flexibility on close date
- Desirable location (good schools, low crime, walkable)
Factors that push a cash offer lower:
- Foundation or structural damage
- Roof replacement required
- Unpermitted additions (learn how unpermitted work affects value)
- Active code violations or stop-work orders
- Deferred maintenance across multiple systems
- Tenant occupancy with complex lease situations
- Title issues, liens, or probate complications
How to Evaluate Any Cash Offer You Receive
Before accepting or rejecting any offer, do this:
1. Ask for the ARV estimate in writing. Any legitimate buyer should be able to tell you what comparable sales they’re using.
2. Ask for the repair estimate line by line. Not “$60,000 in repairs” — ask what that covers. Vague repair estimates are how some buyers artificially depress offers.
3. Get at least two offers. The spread between legitimate investors on the same home should be no more than $10,000–$20,000.
4. Run the net comparison yourself. If you’re considering listing instead, add up what you’d actually net: compare the cash vs. listing math here.
5. Verify the buyer’s track record. Check Google reviews and whether they close through a licensed California escrow company. You can verify any California escrow company through the California Department of Financial Protection and Innovation. Read more about how to spot legitimate we buy houses companies.
When a Cash Sale Makes the Most Financial Sense
Cash sale tends to win when:
- The home needs $40,000+ in repairs
- You need to close in under 30 days
- The home has title complications, liens, or inherited ownership issues
- You’re facing foreclosure and need a sale before a trustee date
- You’re out of state and can’t manage a listing process remotely
Listing tends to win when:
- The home is in excellent condition and fully updated
- You have 60–90 days before you need to close
- The local market has strong buyer demand and low inventory
I tell every seller I meet: if your home is turnkey and you have time, list it. Call me when the situation is complicated.
What SHH Buys Homes Does Differently
I’m a local buyer based in Southern California, not a national chain running offers through an algorithm. I pay all closing costs and don’t charge seller fees. The offer I make is the amount you receive at close — no last-minute deductions, no renegotiations after inspection unless something material was concealed.
Request a cash offer here or call me directly at 626-414-4859. If selling as-is is on the table, read what selling as-is actually means in California before you make any decisions.
Related Services
Sources & Further Reading
This article cites primary sources from California Code, state and federal agencies, and county offices. All links open official sites.
- California Civil Code § 1102 — Seller Disclosure (TDS) Requirements — California Legislative Information
- Verify a Real Estate License — California DRE eLicensing — California Department of Real Estate
- HUD-Approved Housing Counselors in California — U.S. Department of Housing and Urban Development